Download Marketing Mix Example Background. Following these rules clearly has managed to make the company untouchable by all the other competitors in the market. Another example of physical evidence mix is corporate image and branding.
For example a regular ball point pen is something where in normal course you would not expect a service following the sale. This element of the marketing mix is the only one that has implications for revenue and profit margins. Marketing mix refers to the mix of factors that are deployed together as part of a firm's marketing strategy.
History of marketing mix, 7 ps of marketing (product, price, place & promotion,people, process, physical evidence).
This marketing mix example belongs to nivea, one of the most renowned companies in the beauty and skin care niche. The 4ps are price, place, product and promotion. How to use the 7ps marketing mix smart insights. The marketing mix of hvac plumber reflects a real life example of how a service company covers the 4 p's (product, price, place, promotion) in their marketing strategy.